תנאי שימוש

These terms apply to the use of Tony (the “Service”) by a car dealer (the “Dealer”) and anyone the Dealer gives access to. Tony is a service for businesses: we open an account for a Dealer once we have agreed with it, and send the manager the Dealer named an invitation to join. When that manager joins, they accept, on the Dealer’s behalf, these terms, the data processing annex and the privacy policy, and we record when and which version. People the Dealer adds to its team use the Service on the Dealer’s behalf.

1. Who provides the Service

The Service is provided by AutoGolan Ltd., company number 516719135, 1 HaGefen St., Katzrin, Israel (“we”). We may transfer the Service and these terms to a company that operates it in our place. We will tell Dealers by email 30 days in advance, and these terms will continue to apply with that company.

2. What the Service does

Tony answers the Dealer’s customers on WhatsApp, Messenger, Instagram and TikTok, prepares ads and campaigns and publishes them after the Dealer approves, builds the Dealer a car website, and helps manage inventory. We may change, add or remove features. We will give notice of a change that significantly affects the Dealer’s use.

3. The account

• The Dealer provides accurate details and keeps them up to date.
• The Dealer gives access only to its employees and people acting for it, and is responsible for what they do in the account.
• Keep the password and the devices signed in to the account safe. Tell us at once about any suspected unauthorised access, and remove from the team anyone who no longer works for the Dealer.

4. The Dealer’s responsibilities

• Follow the law, including the Consumer Protection Law, the Protection of Privacy Law and the Communications Law, and the policies of Meta and TikTok (including the WhatsApp Business Messaging Policy).
• The information the Dealer enters - prices, availability, financing and car details - is accurate and current. Tony answers and publishes based on it, and the Dealer is responsible for it and for the ads it approves.
• Do not try to break into, overload or abuse the Service.

5. The Dealer as controller of its customers’ data

For its customers’ data the Dealer controls the database, and we hold it under the data processing annex. So the Dealer:

• Tells its customers, as the law requires, what data is collected, why, and that enquiries are answered with the help of an automated AI service. For example, a line in its WhatsApp business profile and on its social pages, linking to its privacy policy. The car website Tony builds for the Dealer has such a privacy policy.
• Handles customers’ requests to see, correct or delete their data. We help.
• Does not enter sensitive data the Service does not need, such as ID numbers, card details or medical information.

6. Marketing messages

A message that invites a customer to buy, such as “a car like the one you wanted arrived”, is an advertisement under section 30A of the Communications Law. The Dealer sends such a message only to a customer who agreed in advance to receive it, marks it as an advertisement as the law requires, lets the customer refuse easily, and stops at once when the customer asks. Tony records when and how the customer agreed, and does not let a WhatsApp message the Dealer starts (a template) go to a customer who did not agree. The decision to send it, and the responsibility for it, are the Dealer’s.

7. AI

Replies and ads are written by AI models, and they can make mistakes. By default Tony sends replies to customers without approval of each one, and the Dealer can take over a conversation at any time or turn automatic replies off. We do not promise that every reply will be accurate. Closing a deal, the final price and financing terms are settled with the Dealer itself.

8. The Dealer’s data

The data the Dealer uploads, and the messages that pass through the Service for it, belong to the Dealer. The Dealer allows us to use them only to provide the Service, under the data processing annex and the privacy policy. We do not sell them or use them for our own marketing.

9. Payment

The price and payment terms are set in a separate offer or agreement with the Dealer. Paid campaign budgets and Meta charges (such as WhatsApp conversations) are paid directly to Meta from the Dealer’s payment method.

10. Other companies’ services

The Service works with Meta, TikTok, Google and other services, and using them is also subject to their terms. We are not responsible for their outages, blocks or changes.

11. Availability

We make every effort to keep the Service running, but do not promise full availability. There may be maintenance breaks and faults.

12. Ending

The Dealer can stop using the Service at any time and ask for the account to be deleted (data deletion instructions). We may end the Service for a Dealer with 30 days’ notice by email, and suspend or close at once an account that breaks these terms, that puts the platform connections at risk, or when the law requires it. Before deletion the Dealer can ask for a copy of its data, and we will send it within 30 days. After it ends, data is deleted under the privacy policy.

13. Ownership

Tony’s software, design and brand belong to us. The Dealer may use them for the Service only, while the account is active.

14. Limitation of liability

The Service is provided as is. To the fullest extent the law allows, our liability for any claim is limited to what the Dealer paid us in the 12 months before the event, and we are not liable for indirect damage or lost profits. The limit does not apply to damage we caused intentionally or by gross negligence, or to our breach of the data processing annex.

15. Law and jurisdiction

Israeli law governs these terms. The competent courts of Tel Aviv-Yafo have exclusive jurisdiction.

16. Changes to these terms

We will update these terms on this page with a new date. We will tell Dealers about a material change by email 30 days before it takes effect. A Dealer who does not agree to the change can end the Service before that date, without paying for the period after it. Continuing to use the Service after that date means accepting the updated terms.

17. Contact

hello@trytony.co.il.